MANTAYAY
Creator Network
®
the world
WATCHING
AND WE’RE
READY!
Mantayay has captured the attention of audiences and media across the region and beyond. With Yu Bin and Bang Joel at the helm, we’re not just building a brand, we’re leading a movement in content, talent, and storytelling.
the latest update
See what’s new with Mantayay our latest headlines, stories, and moments in the spotlight.
Kairous Capital has led a US$5 million funding round in Mantayay Global Holdings.
Tuesday, 4 November 2025.
The firm said it works with over 4,000 TikTok creators, producing more than 1,000 short-form videos each month, and generating over 100 million monthly views across TikTok, YouTube, and Instagram.
Mantayay plans to use the new capital to expand its presence in the region and develop AI-enabled content and commerce infrastructure.
The company also intends to set up offices in China, Japan, and South Korea to support Northeast Asian firms entering Southeast Asia.
Highlights from MantaYAY's 2nd anniversary dinner: Two new directors introduced, TikTok interactive game Clan War announced!
Monday, 12 October 2023.
During the event, the MantaYAY team officially introduced two new directors, both with significant TikTok followings: Bang Joel (Joel Lim Min Sheu), who has nearly two million followers, and the former leader of eGG Network, Yu Bin NG. These fresh additions to the board will play a key role in nurturing additional creators and guiding them towards profitability through brand partnerships and online live streaming.
Featuring ng yu Bin & Bang Joel
From feature stories to exclusive interviews, see how Mantayay is making its mark in the media world. Dive into our press highlights and discover what everyone’s talking about.
Views skyrocketed during Ramadan? How are businesses using TikTok for marketing? Ft. YuBin (CEO of MantaYaY)
Tuesday, 2 September 2025.
According to data, as of early last year, the number of TikTok users aged 18 and above in our country has nearly reached 29 million. From short videos to TikTok Shop and live streaming, more and more brands are actively building their presence on the platform.
Exclusive Interview with Joel Lim: “Being a creator myself means I understand the grind”
Friday, 18 April 2025.
From content creator to industry leader, Joel Lim’s journey to becoming Partner and Director at MantaYaY was anything but ordinary. His TikTok persona, Bang Joel, skyrocketed to fame, garnering 1 million followers in just 64 days. Rather than resting on personal success, Joel saw a bigger picture — one where creators and brands could thrive symbiotically. In 2023, he joined MantaYaY, one of Malaysia’s premier TikTok Multi-Channel Networks (MCNs), as a Partner and Director...
MantaYaY's TikTok Success: On Track for RM40M in 2025
Monday, 5 Mar 2025.
This 2-year old TikTok media company is on track to make RM40 million in revenue in 2025. In this episode of Open For Business, BFM sits down with Yubin Ng and Joel Lim, Co-Founders of MantaYaY, a pioneering media company that has harnessed the power of TikTok to build a thriving business. Founded in 2023, MantaYaY started as a TikTok agency in Malaysia and has rapidly expanded its offerings to include influencer marketing, content creation, live streaming, and e-commerce services...
YuBin Ng takes us on a tour behind the scenes at Mantayay office. Learn directly from the influencer maestro himself!
Sunday, 17 March 2024.
YuBin Ng takes us on a tour behind the scenes at the Mantayay Talent Agency office. Learn directly from the influencer maestro himself this December 6th at Advolution 2024!
An overnight success? He says it’s impossible!
This time, “What Does Li Understand?”
Tuesday, 22 July 2025.
Don’t be fooled by the glamorous appearances, many influencers may seem successful, but in reality, they lack clear direction, and all their efforts go to waste.
In content creation, having a purpose is key.
Bang Joel ubah ‘gaming’ jadi empayar bisnes
Wednesday, 18 June 2025.
Joel Lim Min Sheu, or Bang Joel, is a dedicated content creator known for his work in the popular esports game Mobile Legends. Hailing from Penang, he founded MantaYay, a top TikTok Live Agency in Malaysia. His TikTok account, @gamingwithjoellim, has nearly 2 million followers and 12 million likes, making a significant impact in the gaming community...
“I Grew My TikTok Channel to 1 Million In 64 days!”: Joel Lim speaks at Malaysian Marketing Conference on May 9
Friday, 14 April 2025.
From TikTok Star to Industry Powerhouse. From content creator to industry leader, Joel Lim Min Sheu’s journey in the digital realm began with a deep-rooted passion for content creation. His TikTok persona, Bang Joel, skyrocketed to fame, garnering 1 million followers in just 64 days. This remarkable feat highlighted Joel’s keen understanding of platform algorithms, audience behavior, and viral content mechanics...
YuBin Ng takes us on a tour behind the scenes at Mantayay office. Learn directly from the influencer maestro himself!
Thursday, 26 December 2024.
CEO YuBin Ng revealed the secrets behind his one-stop solution for TikTok marketing. There’s only one golden rule: understand your platform and optimise, optimise, optimise.
MantaYaY jadi platform khas untuk TikTokers Malaysia
Monday, 30 October 2023.
Ng Yubin and BangJoel (Joel Lim Min Sheu), popular TikTok from Malaysia, have established the MantaYaY agency. This platform aims to unite TikTokers across the nation, providing them with a space to connect, collaborate, and in the vibrant world of TikTok. Join us as we celebrate creativity and community among Malaysian TikTokers!...
